Advertising Off Course?
Leads aren’t qualified.
Ad dollars are silently wasted.
Budgets move up and down, but the sales number doesn't change.
Data gaps between sales and marketing make it hard to trace what’s going wrong.
Before long, another sales cycle is wasted. Another goal not hit.
If you can’t confidently trace your advertising program to clear business growth, something is wrong. You need a compass to get back on track.
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Dependent on one ad channel & looking to diversify?
Can't seem to grow as efficiently as you used to?
Strategic Consulting
We build a framework that aligns company stakeholders around a shared set of sales, marketing, and financial goals to chart a course for leveraging advertising to drive growth & profitability.
Then, we translate your marketing strategy into a strategic media plan designed to hit these targets.
Media Buying
Need a solution for managing your advertising campaigns? We have expert execution available for every channel, from Google and Meta to broadcast and connected TV. We can be your sole ad execution partner, or we can plug a hole and support your in-house team.
Ad Measurement
Gain a better understanding of your advertising and ensure your ad dollars achieve your goals. We use a 5-level framework to evaluate ad performance: business fundamentals, experiments, statistical modeling, multi-touch attribution, and surveys.
Who is Data Raven?
My name is Casey Stump, the founder of Data Raven, and I help companies make sense of their marketing & sales data in order to build advertising strategies that unlock growth.
Over the last 7 years of my career, I’ve managed over $50M in advertising spend, driving over $500M in revenue.
I'm passionate about partnering with businesses & helping them turn advertising into a growth lever to help them hit their goals.
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